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Pull-Ups – Terd & Yureen

How do you make Pull-Ups essential to the potty-training journey in a way that’s culturally unmissable? You enlist the #1 and #2 Potty-Training Pros: Terd & Yureen. Together, they helped cement Pull-Ups as the potty-training brand, showing up everywhere from LinkedIn to plushies and dad hats to real-life mascots — all to build Big Kid confidence in parents and potty trainers alike.

Jillian Lamb | Creative Director, Design

  • LinkedIn
  • Instagram
  • Vimeo
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